Craft VP of Talent shares framework for hiring first recruiter: invest in-house when hiring 1+ person monthly, saving $500K-$750K annually versus agencies while building scalable processes.

Supabase scales to 4.5M+ developers with community-first growth, achieving $5B Series E by focusing on database initialization as key activation event and serving two distinct developer segments.

We're excited to share insights from Replit's incredible journey, growing from $2.8M to $150M ARR in under a year through product-led marketing systems that turned their AI coding agent launch into compounding growth.

Supabase grows with product-led and open-source strategy, now powering 3.5M+ databases and backed by $200M Series D.

LLMs offer a chance to transform labor-intensive services. AI-forward operators can lead in legacy industries.

A framework for how companies are starting to build their AI stacks to supercharge their employees and their products.

With our fourth early-stage fund & second growth fund, we continue to focus on B2B software in the era of generative AI.

David Sacks on how startups in today's economy should think about operating efficiently & raising their next round.

Sean Whitney & Kyle Parrish, Figma’s first sales leader, on building and scaling a sales team.

We asked ChatGPT-4 “what is bottom up SaaS?” The answer was good enough that we wanted to share.

A fundamental principle in SaaS sales is that the size of a deal must be large enough to justify the effort required to close it.

Eight initiatives for SaaS companiesto increase efficiency in an economic downturn.

A conversation with Growth Marketer Toni Gemayel on how he scaled growth marketing at Figma.

Conversation Series with Figma’s early leaders, hosted by Sean Whitney.

Discussion with David Sacks & Jeff Fluhr on public markets, venture capital and historic outcomes of economic downturns.

Insights into how difficult SaaS selling conditions will prompt adaptation & evolution.

How to apply the Burn Multiple formula to marketplaces to measure capital efficiency.

Craft hosted a GTM Roundtable discussion last week with sales leaders & founders from eight SaaS companies.

One of the best features of SaaS businesses is how easy they are to measure. Only a handful of metrics really matter.

It is rare to find investors and operators who have unique insight into SaaS and/or marketplace businesses.

Announcing the close of Craft Ventures III ($612M) and Growth I ($510M), totaling $1.12B.

You’re the founder of a nicely growing SaaS startup which has just raised a Series A, Series B, or Series C funding...

A deep dive into marketplace models by Stubhub founder & Craft investor Jeff Fluhr

A how-to guide to prepare for and efficiently run your board meeting.